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Our Story
Urban Pioneers was born from a simple SMS. A message from investor Ola Mæle to Ivar Langenes ignited the spark that would revolutionize fashion.This moment marked the beginning of an extraordinary journey, culminating in the opening of Urban Pioneer's first showroom - a milestone celebrated with a feature in Dagens Næringsliv.
Urban Pioneers opened its first Showroom, which became a hub for fashion enthusiasts and a place where our pioneering vision began to take shape.
Ivar Langenes showcased the first collection, receiving accolades and capturing the attention of thefashion world with Urban Pioneer's unique aesthetic.
Urban Pioneers launched its first Male collection, embodying a blend of urban style and adventurous spirit.
Urban Pioneers embarked on their first Pioneers Journey abroad with young pioneers.
In 2019, we hosted our first major event, invating numerous Urban Pioneers and content creators for a "Girl Power Shoot"
Opening of Byporten Store: A new store opens in Byporten, Oslo. Oslo City Store Opening: Expands with the opening of another store in Oslo City.
Travel Abroad with Young Pioners: AW19 Photoshoot in Lofoten, Norway Featuring Gustav Witzøe.
Young Pioneer's Unforgetttable Photoshoot in Mykonos with Moa Mattson & Lovisa Barkmann.
Urban Pioneers celebrated the opening of a new store in Oslo, Valkyrien, marking another milestone in the brand's journey.
Copenhagen Fashion Week featuring model Emilie Billington.
Urban Pioneers opened a second Showroom in Stocholm, strengthening our presence in the Scandinavian fashion scene.
We returned to Italy for a photoshoot, capturing our Spring/Summer collection amidst the country's rich culture and scenic beauty.
This year, we embarked on a beautiful trip to Saint Tropez to shoot our new Spring/Summer 2024 collection. Against the stunning backdrop of the French Riviera, we showcased our latest creations.
Urban Pioneers was born from a simple SMS. A message from investor Ola Mæle to Ivar Langenes ignited the spark that would revolutionize fashion. This moment marked the beginning of an extraordinary journey, culminating in the opening of Urban Pioneer's first showroom - a milestone celebrated with a feature in Dagens Næringsliv.
Ivar Langenes showcased the first collection, receiving accolades and capturing the attention of the fashionworld with Urban Pioneer's unique aesthetic.
In 2019, we hosted our first major event, invating numerous Urban Pioneers and content creators for a "Girl Power Shoot".
Travel Abroad with Young Pioneers: AW19 Photoshoot in Lofoten, Norway Featuring Gustav Witzøe.
Young Pioneer's Unforgettable Photoshoot in Mykonos with Moa Mattson & Lovisa Barkmann.
Urban Pioneers celebrating the opening of a new store in Oslo, Valkyrien, marking another milestone in the brand's journey.
Urban Pioneers opened a second Showroom in Stockholm, strengthening our presence in the Scandinavian fashion scene.
We returned to Italy for a photoshoot, capturing our Spring/Summer collection amidst the country's rich cultur and scenic beauty.